Post by account_disabled on Dec 23, 2023 11:09:29 GMT
Indeed, with the other post, The other post mentions around twenty other profiles, 5 company pages and 2 association pages to try to get noticed and thus hope to increase the reach of your post. For what result? 8 likes, including the author who liked himself. No real commitment. For an “influencer” profile (as he describes himself), which mentions lots of people…I have my idea of relevance, but I let everyone form their own opinion. This shows once again that the size of the audience or the community does not mean much and that we should not be impressed by LinkedIn or Twitter accounts with 20,000 or 30,000 followers. This profile therefore claims to be an “influencer”. I checked the English and French versions of my profile, I do not call myself an influencer, nor an influencer.
The other profile has just over 30,000 followers. I'm a very small player since I only Email Data have 9,301 at the time of writing. That said, in terms of engagement, we have on the one hand 8 likes from more than 30,000 followers, i.e. a ratio of 0.026% and on my post, 82 likes and 16 comments, i.e. 98 engagements. Which gives a ratio of 1.05%. That’s 40 times more. Looking at the “all activity” section of the other profile, who is therefore an “influencer” with more than 30,000 followers and an SSI of 87 (SII = Social Selling Index , a score out of 100 given by a platform of LinkedIn Sales Solutions and which evolves every week), I told myself that the 8 likes were an anomaly and that this profile should usually generate strong engagement.
As I write these lines (December 11, 2017 / 8 p.m.), here is what I see about his last 10 activities The most liked posts are linked to Johnny Hallyday. No original article since February 2016 (we are still on a “Digital and Social Media Marketer” profile). No original post either. The editorial line seems to be nothing more than a repetition of the content of others. A surprising editorial line: wine, Johnny Hallyday, innovation at Orange, opportunities linked to digital, the Marseille Hub, a network meeting in Reunion, brand fans, social TV, Orange Bank, the rocket electric (start up), minutebuzz, Pepsi… In conclusion : Everyone does what they want and we can (using the maxim of the “philosopher” Rémi Gaillard) seek to become anyone by doing anything.
The other profile has just over 30,000 followers. I'm a very small player since I only Email Data have 9,301 at the time of writing. That said, in terms of engagement, we have on the one hand 8 likes from more than 30,000 followers, i.e. a ratio of 0.026% and on my post, 82 likes and 16 comments, i.e. 98 engagements. Which gives a ratio of 1.05%. That’s 40 times more. Looking at the “all activity” section of the other profile, who is therefore an “influencer” with more than 30,000 followers and an SSI of 87 (SII = Social Selling Index , a score out of 100 given by a platform of LinkedIn Sales Solutions and which evolves every week), I told myself that the 8 likes were an anomaly and that this profile should usually generate strong engagement.
As I write these lines (December 11, 2017 / 8 p.m.), here is what I see about his last 10 activities The most liked posts are linked to Johnny Hallyday. No original article since February 2016 (we are still on a “Digital and Social Media Marketer” profile). No original post either. The editorial line seems to be nothing more than a repetition of the content of others. A surprising editorial line: wine, Johnny Hallyday, innovation at Orange, opportunities linked to digital, the Marseille Hub, a network meeting in Reunion, brand fans, social TV, Orange Bank, the rocket electric (start up), minutebuzz, Pepsi… In conclusion : Everyone does what they want and we can (using the maxim of the “philosopher” Rémi Gaillard) seek to become anyone by doing anything.